Apple and other tech companies are reaching into its pockets for local San Francisco anti-poverty charity SF Gives. According to a report that came from Fortune's website, Apple is one of many companies that has donated $500,000 and according to the Forbes story, SF Gives is attempting to raise $10 million in total with their self-imposed deadline on Wednesday, May 7.

The arrival of an initiative like SF Gives comes at a precarious time for Silicon Valley. Critics of the thriving tech industry have blamed companies for a meteoric rise in rents and increased evictions.
In recent months, protesters have blocked Google’s employee commuter buses, held a rally at the annual Crunchies tech awards gala, and stood outside the San Francisco home of Google Ventures partner Kevin Rose, distributing flyers and holding signs maligning Rose as a “parasite” and “leech.”

Raising $70 million towards HIV/AIDS programs in Africa was Apple’s previous charity moves through Product(RED) items such as iPod nano and shuffle devices, iPhone bumpers and more.

Apple helped raise funds for the Hurricane Sandy and Philippine Typhoon Relief efforts through iTunes donations. Donated $2.5 million to American Red Cross in the Hurricane Sandy relief. Apple also donated $8 million to the earthquake victims in China.

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